Lumen Player

A cinematic interface built for remote-first navigation.

Role: Senior Product Designer
Focus: Product, UX/UI, testing
Industry: OTT (Roku, Android)

Agenda.

1. Users expect instant content discovery
2. Interaction happens through directional remotes
3. Quick navigation with fewest clicks
4. Intuitive Remote interactions

TV-First by Design.

Defined the TV experience through focus-based navigation, 10-foot readability, and cinematic layouts, translating platform-specific UX challenges into a cohesive design system that improves navigation, content discovery, and viewing usability.

TV Guide.

Designed a scannable TV guide with anchored channels, timeline browsing, and contextual previews for faster discovery.

Channel flow.

Used logos, scale, and focus states as visual cues to guide channel selection and make switching feel immediate and intuitive.

Usability testing.

We tested the experience with participants familiar with streaming platforms, focusing on how naturally they could find live programs, resume content, and discover something new. The sessions showed a clear preference for visual browsing over menu-driven navigation, reinforcing the decision to make large artwork and visual hierarchy central to the experience. These findings helped validate the overall direction and refine how users move from discovery to viewing.

Content discovery.

I approached content discovery as a visual journey, using cinematic artwork and strong hierarchy to help users quickly scan and connect with movies and series. The experience progressively reveals the right level of detail from show information and primary actions to episodes and seasons without overwhelming the screen. I carried the same thinking into playback, prioritizing clear focus, accessible controls, and quick actions to keep the experience simple from browsing to watching.

Outcome.

Through iterative testing and refinement, the experience became faster and more predictable to navigate. Participants were able to find desired content more quickly and felt more confident navigating with the remote, validating the focus-based interaction model and visual approach.